Kula is a podcast collective and production company in New York City.

We support individuals and organizations by providing strategic planning and technical audio production services, from concept development through post-production. As principal, Erin Greenhouse leads every project personally, pulling in trusted collaborators as the work demands.

We chose the name Kula, a Sanskrit word for community, as it reflects the collaborative heart of our work. We believe that true success comes from working together, and we're thankful for the collective of clients, family, and collaborators who make our work possible.

While my career has shapeshifted, my work has consistently explored how media, technology, and culture reflect and inform one another. I began as a media strategist at a global media agency in New York, then moved into the AdTech startup world where I led account teams, oversaw cross-department operations, and provided leadership through mergers, acquisitions, and periods of rapid organizational change. Along the way, I studied yoga and Vedic philosophy - a practice that continues to shape how I approach work and collaboration.

I returned to audio, which I studied in college, after two quiet years of hibernating with newborn twins and my husband during the pandemic. During that time, I could feel the creative energy that had been stifled by the circumstances of the moment - and years of corporate grind - beginning to build and needing an outlet. I got my hands back on a DAW and started mixing music with my brother-in-law, a musician in Chicago, who collaborated with me to create original sounds for projects I was starting. At the same time, I began connecting with people whose ideas and missions felt timely and meaningful - people who wanted to put their work into the world as podcasts. I hadn’t intended to build a business - I just wanted to support work I believed in, and I had the expertise to help make it happen. Before long, I was managing productions across formats and genres, supported by a growing network of editors, composers, writers, and creative collaborators.

Since then, I’ve collaborated with some of the most inspiring and dedicated people on work that feels both creative and purposeful, and I’m excited to keep building from here.

Kula wouldn’t be what it is without the support, talent, and generosity of so many people.

I’m especially grateful to these collaborators and organizations:

  • Hannah Jocelyn provides Audio Engineering support across most projects. She’s also an incredible writer and musician.

  • Happenstance Design Co. made this gorgeous website. Thank you Annie and Shelley!

  • Sarah Allison is the creative genius who designed the Kula logo and the visual inspirations for the brand.

  • Big Pond Podcasts is our ad network/agency of choice. Tariq and Jaco are knowledgable, great guys to work with.

  • Association of Independents in Radio (AIR) has been an invaluable resource to me. AIR equips independent audio makers with mentorship, training, tools, and peer support, and their advocacy for fair wages and rates is essential. I highly encourage anyone working in audio to join.

  • LADIO NYC is a (private) group of seasoned audio producers and professionals who share work-in-progress, advice, and support. It’s easily my favorite inbox to read through, and I’ve made connections and hired talented people through LADIO recommendations. If you’re a woman or another marginalized gender working in audio and want to join, let me know. 

  • Drew Gurian is the angel and portrait photographer who did my headshots. What a gift to have such a crazy talented friend.